A lot has been written about the impact of commoditization on the airline business. Competing on schedule and price alone is not always the best option. Brand differentiation and personalization of the offers an airline makes to its passengers, regardless of distribution channel, are critical for improved customer loyalty and lower customer acquisition costs. Airlines need to be agile and acquire the technological capability to support personalization. This agility brings speed to market and the power to make the right offer at the right time to the right person. Business intelligence needs to be dynamically processed and leveraged in real time.
JR Technologies has invited industry partners to propose a toolset designed to enable this business model. You may experience it first hand on March 30. Join us by registering now.
George Khairallah, President, JR Technologies
Cynthia Crowley, Director Airline Solutions, Unisys Corporation
Watch the webinar